About "Making it Possible"

Society is inevitably and increasingly communication-reliant, and sustainability is high on the agenda of ETNO Members. The telecom industry's products and services enable faster and more efficient communication, for the benefit of businesses and society. New e-communications services make it possible for more people to engage in the information society (social inclusion), create new business opportunities and reduce their environmental footprints. The result: an increasingly inclusive and sustainable information society.

Broadband technology helps make sustainability possible. Technology has resulted in increased information sharing in many fields and industries, and thanks to ICT, business practices have been streamlined, productivity has been optimised, and individuals around the globe enjoy improved efficiency in everything from healthcare to retail to communication itself.

ETNO has launched a campaign called "Making it Possible" to highlight our members' environmental efforts, sustainable innovation, and ecologically-conscious product and service development.

The "Making it Possible" campaign reinforces ETNO members' existing support of the ETNO Sustainability Charter and other environmental improvement efforts. Through its Sustainability Charter and its co-operation with many stakeholders, ETNO is playing a leading role to highlight its members' commitment and to promote the positive role of ICT in achieving EU sustainability goals. ETNO is also a founding member of the Global e-Sustainability Initiative and joined the United Nations Global Compact programme. To learn more please click here.

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